Plenty to keep you informed this week as we look at the inevitable fallout from the recent launch of the Google Disavow Tool, Google sending mixed messages – asking for content for humans while demanding multiple technical considerations purely for search engines, a great case study on content marketing strategy to get 100,000 monthly visitors and an awesome example of how two huge European brands battle it out for a giant share of the auto world!
This week we are looking at a view over Lake Taupo on the 14km walk from the Whakaipo Bay to the small town of Kinloch.
SEO / Search Engine Optimisation
Disavow Me and My Blog, Google – I Don’t Give a Sh*t!
Google Predictions from SMX East 2012
Social Media/Content Marketing
Is Facebook guilty of a “bait and switch” scam? Or is it just the business of maximising profits for their shareholders? The guys who wrote this post are unhappy – really unhappy! Check this post out – your opinion of Facebook may very well be quite different by the end!
Not very often do you get to see an advertising battle between two giant corporates that is both humorous and inspiring – this is one of those! Watch how two large German competitors Audi and BMW battle it out on the billboards and and see who gets the final word – it’s brilliant!
Well, that’s it for another week.
We hope you are enjoying the Weekend Wrap and that you are getting some valuable insights into the incredibly fast moving world of search, social, content marketing and all the other permutations involved with having a business with an internet presence.
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