Strategy
This was a fairly large website content project. We got the Whippet creative team involved from the start of the design and development process. The website had separate site versions for global, New Zealand, UK and USA.
The brief was to have a strong focus on sustainability, ethics, fair treatment of suppliers and of course, the quality of the products.
Each page had to be compelling to readers but also to check all the boxes for ranking well on Google. Our SEO specialists collaborated with our writers to achieve these goals.
The result is an attractive, friendly, brand website with content that engages with visitors and ranks well on search engines.
HPE (Whippet Digital) have become part of the Olivado team by providing valuable technical advice and regular material distribution regarding our brand and activity over multiple channels. The Whippet team was referred to Olivado initially and I would happily recommend them for SEO services. .
Jason Vokes – Operations and Logistics